The Business Problem That Became A Creative Opportunity
09 Mar | Scent by Glade is the innovative product sampling campaign that delivered an 83% sales lift | Inspiration
When in-store sampling became less and less viable because of online shopping, home fragrance company Glade and partner agency Ogilvy Chicago came up with an innovative solution by thinking outside the box – or was it inside? https://youtu.be/DCAU4ZuhCPs
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